I. Some Vocabulary
COPYRIGHT: Copyrights are the way that authors protect their
creative efforts from being duplicated by others without permission. A
copyright is indicated by the © mark. They can be bought, sold,
rented, or abandoned. All Steve Jackson Games releases are protected by the
copyright laws of the United States and some foreign countries. For more information, see Brad Templeton's 10 Big Myths of
Copyright Explained.
TRADEMARK: Trademarks are names or symbols that identify a
particular product or maker. They are designed in part to protect consumers
from imitations. Most unique game-related terms (and all game names) used
by Steve Jackson Games are trademarked (and some are registered
trademarks). Trademarks are indicated by the symbol. The name Steve
Jackson Games, for example, is a trademark. When we use it to identify one
of our products, it means not only that the game was produced by us, but
that it is of the quality that you have come to expect from Steve Jackson
Games . . . whatever that is. It is polite to place any trademark in bold
or italic type.
REGISTERED TRADEMARK: These are special cases: trademarks which have
been specifically registered with the U.S. Patent and Trademark Office.
They are always accompanied by the ® symbol. Several of Steve Jackson
Games' marks are registered, including the Eye in the Pyramid logo.
(Incidentally, the fact that a similar symbol appears on U.S. currency has
nothing to do with our exclusive right to use it on games . . . )
Registered trademarks are protected by a special set of laws, here in the
U.S. as well as many foreign countries. Among other things, these laws
allow a trademark holder to lose his exclusive rights if he fails to
protect them.
PATENT: Patents are for novel and unobvious inventions and are
designed to protect the inventor and reward him for his work by preventing
other people from using the invention without permission. Patents are
unusual in the game hobby. We have applied for a patent on the
Cardboard Heroes Castles.
TRADE SECRET: A Trade Secret is any information which a company has
which gives it a competitive advantage over its rivals. Some examples could
be lists of suppliers, information about customers, or a special
manufacturing process. Steve Jackson Games may or may not own any Trade
Secrets . . . we're not telling.
TRADE DRESS: The overall appearance of a product or product line. It
can be very general (e.g., a court has ruled that the color pink, by
itself, is protected trade dress for a manufacturer of insulation) or very
specific. For example, the current trade dress of the GURPS Third Edition line includes
the GURPS logo at the top, and the SJ Games logo at the
bottom, of a "frame" which holds the cover art. The current trade dress of the GURPS Fourth Edition line includes
the GURPS logo at the top, the SJ Games logo at the
bottom, and a "puzzle piece" collage of art between.
LOGO: Short for "logotype," a word which nobody uses any more. A
logo is a company or product name (which may itself be a trademark) in a
distinctive typeface. A symbol may also be a logo. Steve Jackson Games'
pyramid mark (at the top of this page) is a registered trademark and a company logo, and the words
"Steve Jackson Games" in Microstyle Extended or a clone font, with the
first two words bold, are its "text logo."
Intellectual Property: Intellectual Property is the "catch-all" term
for certain types of non-tangible property, including (but not limited to)
Trademarks, Copyrights, Patents, Trade Secrets, Trade Dress and Logos.
II. Some General Principles
Steve Jackson Games will allow fans and others to use its trademarks and
game logos, if and only if certain conditions are met:
- They must be used in connection with discussions of the products they
represent;
- They must be used in a manner that will enhance (that is, not damage)
the reputation of the mark;
- They must be properly designated as trademarks or registered
trademarks ( or ® respectively) of Steve Jackson Games.
- Finally, the first use of a product logo on any webpage or PDF'd game aid (and,
preferably, all uses) must link back to our official page for that product,
and any use of our company logo must link back to our home page.
If you are just looking for a banner or button to link to us from, then you
can download one from our banners page, or simply use the following:
Copyrighted text (like game rules and vignette text) may not be used
without special permission of Steve Jackson Games. To get this permission,
write to the Director of
Licensing. The portions of the
Munchkin RPG that are released under
the Open Game License
may be copied in accordance with the terms of that license.
You may use a reasonable amount of our art (no more than 10 pieces) on your
web pages, convention program books, and similar "fan" applications,
provided that the art is used in connection with the game that it is drawn
from, and its use is appropriate, credits the artist, is legal, and
otherwise complies with this policy. Please copy any graphics you
wish to display on your site to your server and link to the HTML
page for the associated product (or our home page). We may update
or move graphics from time to time, so linking directly to graphics
may leave you with a broken link or page.
In general, if you use any of our intellectual property online, you must
mark it appropriately, and link back to either our home page or the web
page of the game that the material is drawn from.
It is not necessary to mark each use of a trademark with the ®, or
symbol. If you're planning on using a trademark more than once,
simply mark the first occurrence and put the appropriate line in your
credits box. However, we do ask that you emphasize each trademark with
bold, italic or colored type every time you use it . . . you should do this
with any trademark, not just ours!
This permission does NOT extend to copying our trade dress. In
general, if you make your material look like a SJ Games product,
it's over the line. In particular, copying the "frame" appearance of a
GURPS Third Edition book cover, or the "puzzle piece" appearance of a GURPS Fourth Edition book cover, is not allowed! Nobody who sees your page,
downloads your PDFs, etc., should ever be confused into thinking that it is
an official SJ Games release.
This policy, the permissions it gives, and any similar permissions given
under other circumstances, are subject to change or withdrawal at any time
without notice.
III. Fair Use
There is a principle of law called "fair use." It protects the press by
expressly allowing writers to use a short amount of copyrighted material or
a trademark in the course of review or commentary about the product. The
copyright or trademark holder may not block this use, as long as the use is
otherwise legal (that is, not libelous, for example).
IV. Notices and Disclaimers
Many people think that they can "borrow" any material they want, if they
post some kind of a "disclaimer" saying, for instance, "No challenge to the
rights of so-and-so is intended." However, that has no legal effect. Try
publishing your own Star Wars novel, with a note in the front that
you really love George Lucas' universe and no challenge to his rights is
intended, and see how far you get.
Nevertheless, notices and disclaimers do have a purpose, and you should
include appropriate ones on your site OR game aid.
Disclaimers
The purpose of a disclaimer is to notify readers that your work is
not "official" or produced under license (unless it is). An appropriate
disclaimer for a fan page is:
"The material presented here is my original creation, intended for use
with the <A HREF="http://www.sjgames.com/gurps">GURPS</A>
system from <A HREF="http://www.sjgames.com">Steve Jackson Games</A>. This
material is not official and is not endorsed by Steve Jackson Games."
(Of course, you would change the GURPS name to whatever
was appropriate.) Note also that both the game name and "Steve Jackson
Games" contain embedded links to our site. Please copy these links into
your disclaimer!
Notices
The purpose of a notice is to tell your readers who the trademarks,
copyrights, etc., belong to. An appropriate notice for a fan site is:
"<A HREF="http://www.sjgames.com/gurps">GURPS</A> is a registered
trademark of Steve Jackson Games, and the art here is copyrighted by Steve
Jackson Games. All rights are reserved by SJ Games. This material is used
here in accordance with the SJ Games <A
HREF="http://www.sjgames.com/general/online_policy.html">online
policy</A>."
Note again that the game name contains a link to our site, and the mention
of the online policy links to this page . . . so your readers can
easily see the policy for themselves. Please copy these links into your
disclaimer! If you do not use any of our art you don't need the art clause.
However, remember that game logos do count as art.
Game Aids
For game aids, we have specific text we need to have included.
[GAME NAME] is a trademark of Steve Jackson Games, and its rules and art are copyrighted by Steve Jackson Games . All rights are reserved by Steve Jackson Games. This game aid is the original creation of [YOUR NAME] and is released for free distribution, and not for resale, under the permissions granted in the <a href="http://www.sjgames.com/general/online_policy.html">Steve Jackson Games Online Policy</a>.
Please replace [GAME NAME] with the name of the product for which the game aid was developed, and [YOUR NAME] with your legal name. Again, copy the entire text, including the links.
V. So, does that mean that I can . . .
Put some of your art on my home page or other web page?
Yes, as long as its use complies with the terms of this policy (that is,
links back to us, is used tastefully, and so on).
Use SJ Games art to make avatars?
Fans are welcome to use graphic images from SJ Games releases as avatars for online communities, with one limitation: Please do not use any trademarked images. Our eye-in-the-pyramid logo, in its various forms, and the image of the Ogre are registered trademarks. (Our staff and official volunteers can use these images as avatars, since they represent the company, but we ask that others not do so.)
Use the logos and art in ads or websites for my retail store or
distribution company?
Yes, as long as you are a bona fide retailer or
distributor and you are actually selling the products in question.
Reprint some of your products that are out of print?
NO. Absolutely not. These games might be out of print, but they
still belong to us, and we have to protect our rights and the rights of the
creators. And it's quite likely that they might come back into print some
day, in some form.
If you find one of our games online, in any format (PDF, HTML, text, or
anything else), please notify our
online
enforcement team and we'll deal with it. We have never had to actually
sue anybody to protect our rights online . . . dozens of people have
infringed us, most have stopped when notified, and a small remainder
(mostly people who didn't post contact info) have had their free web pages
taken down by the provider. A lawsuit would be the last resort, but yes,
we'd do it if we had to. Hopefully, we'll never have to.
Post (or make available for download) forms, charts, tables and text
from one of your games?
No; that is a violation of copyright. We understand that it is convenient
to gamers if some forms and charts are online, and we have already posted
many of them ourselves. You should look at our page for the game you are
interested in, to see if perhaps we have already posted the material you
want. But we can't give permission to put more and more of each game on the
web . . . eventually the whole text would be online, for free, and we
couldn't sell any books . . .
Create a fan page about your games?
Yes. We love it! Just follow the policies outlined here.
Write my own fan fiction using your characters and backgrounds?
As long as you're not selling it in any way, and as long as it's clear to anyone who sees it that it's your original creation, we permit this use. Follow all the guidelines in this policy . . . and have fun. As a courtesy to others, if the fiction you are writing is not worksafe, indicate that in a way that will protect the casual browser!
Write my own adventure or scenario using your rules or background?
Maybe. It has to do with whether or not the material is an extension to the game line (OK), or a restatement of the copyrighted rules (not OK). Character stats, and original background and scenario material using our rules terminology, are a permitted use, as long as you're not selling it in any way. Again, follow all the guidelines in this policy.
Write something for Traveller?
We produce our Traveller material under license. We do not have the right to grant permission for fan creations. The same holds true for any other world we license, such as Discworld. Check the website of the property owner for rules or contact information. (We cannot provide contact information which the property owner does not make public.)
Post GURPS rules for a book, movie or TV show?
Be careful here. Even if what you do is completely within these guidelines
and does not infringe Steve Jackson Games, you're probably infringing the
copyright of the creator of the book/movie/TV show. They have the right to
decide what use gets made of their intellectual property, too. The better
known the property, the more likely you are to get a letter from a lawyer.
But even with something obscure, courtesy dictates that you get the
permission of the creator first. Then, if you have any doubts about your
use of OUR material, ask us.
Create my own MUD, MUSH or computer game based on a SJ Games property?
In general, no. These conflict with our licensing program. If you are a
professional game developer and want to talk about licenses, write to the Director of Licensing.
The exception to this rule has to do with the In
Nomine background. You can get permission to run a M*, IRC channel, or
other Online Roleplaying Community (ORC) for In
Nomine. The details are right
here.
Run a game of GURPS, Toon
or In Nomine on an online chat
system, with a Game Master?
Yes; as we see it now, that's really no different from running a game for
your friends in your living room. Anything more than a character creation game aid is a problem, because at that point it's not
just like a game in your living room; it's more like a "computer game."
Create a character generator or other game aid?
Yes, as long as you include the appropriate notices. We want to ENCOURAGE our fans to create these programs, share them with the community, and have fun doing it. If you want to charge money for a game aid based on our work, the Online Policy does NOT apply . . . you must either get a license from us, or sell us the game aid for distribution as a regular product, and either way we'll hold you to professional standards. Email licensing@sjgames.com with a formal proposal letter.
We do, however, have some advice for creators of game aid programs. First, provide documentation. Some simple instructions on how to use the most basic features will be a big help to users. Second, support your creation. We've set up a forum for feedback; plan on being aware and active in these discussions.
Put a logo or art on a t-shirt or hat?
Nope. This, too, conflicts with our licensing program. We have been known to give permission
to game conventions and gaming clubs to use our logos on limited runs of
certain items (t-shirts, hats, folders, etc.). If you're interested in this
program, contact the Marketing
Director. Everybody else should wait for our licensees to do the
products they're looking for. If you have a suggestion for a product, or if
you would like to become a Steve Jackson Games licensee, contact the Director of Licensing.
Use some of your art as wallpaper or icons on my desktop?
Sure. Just don't distribute it without permission. If you feel that you've
come up with a great set of wallpaper and icons (like a complete Windows
Desktop Theme), send it to us. Some of us around the office would like
those, and other fans might like to use them. We have a selection of wallpapers, of both inhouse and fan created, here.
Have you look over my website and tell me everything's all right?
No. We used to get this request about once a week, always from people who were very well-meaning and "just wanted to make sure." But no, we do not have time to individually check everybody's site. That's why we posted this policy! Please read the rules here, and if you're not sure that what you want to do is all right . . . just don't do it. Stay within the clear letter of the permissions here and we'll all be fine.
VI. The Most Common Misconception
You may have noticed that none of these provisions discuss money. That is
at the heart of the biggest misconception about copyright and trademark. Many people believe that if no money changes hands it's legal to violate others'
intellectual property rights. This is, at best, wrong. At worst, it's a
crime.
Copyrights, trademarks, and patents are not about money. They are about the
creators' right to control their creations. Federal law give us not only
the right, but also the obligation, to prevent people from misusing our
intellectual property, whether or not we're being paid. Don't violate our
rights and we can all stay friends.
VII. The Final Words
Use your head. If you don't think we'd allow it, we probably won't. When in
doubt, ask.
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