July 16, 2008: BioWare's Solution To Piracy
"That's ultimately the best, most successful path to prevent piracy. To have players that want your games, want to believe in them and think they're high-quality and realize they're going to get a lot of value out of them as platforms for long time afterwards." -- BioWare's co-CEO Ray Muzyka.
In other words, if you've got quality fans, and quality products, piracy really isn't a concern.
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